infonet-economy

There is a growing interest in the treatment of animals used in the tourism industry, yet the academic literature on the animal welfare consideration exhibited by tourists is limited. This study seeks to identify if demographic differences amongst tourists engaging in animal-based tourism influence the importance they attribute to the ethical treatment of those animals. A statistical analysis of 136 completed questionnaires demonstrates statistically significant difference in animal welfare concerns between Asian and Western tourists. Suggestions for further research and managerial implications emanating from the findings conclude the paper.