Publications des institutions partenaires

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Building strong luxury brand in Swiss watchmaking industry

The aim of this article is to explore and to sum up essential elements in building a strong luxury brand. Contribution of this article to the academic discussion on branding is in critical review of the literature and collection of empirical insights from the Swiss watchmaking industry. The novelty of this project lies in the «industry-based» approach to the conceptual framework…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 18/10/2016

Open Innovation in European industries: : executive summary

The European Academic Network for Open Innovation – (OI-Net) is an EU co-financed project designed to promote coopera,on on open innovation research and educa,on. It consists of 51 academic and industrial partners from 35 European countries. One of the outcomes of this project is the first European Survey on IdenCficaCon of Industrial Needs for Open InnovaCon EducaCon. The OI-Net…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 03/10/2016

Classifying business model canvas usage from novice to master: : a dynamic perspective

When designing and assessing a business model, a more visual and practical ontology and framework is necessary. We draw lessons from usage by practitioners around the world of the Business Model Canvas (BMC) method to define three maturity level. We propose new concepts to help design the dynamic aspect of a business model. On the first level, the BMC supports novice users as they…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 20/09/2016

Identifying factors key to encouraging entrepreneurial intentions among seniors

Using the theory of planned behaviour (TPB), we examined the impact of age on entrepreneurial intention, with special focus on seniors. Using samples from France reflecting a broad age range, a negative relationship involving age and entrepreneurial intent was found. Consistent with TPB, attitude, social norms, and perceived behavioural control were all significantly associated with…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 06/09/2016

The entrepreneurship process and the model of volition

Volition is a determinant psychological factor in entrepreneurship to better understand the behavior of entrepreneurs. This study analyzes the personal characteristics that determine the route of entrepreneurial actions by analyzing volitional skills of three categories of people: students, potential entrepreneurs, and active entrepreneurs. The results show that individuals mobilize…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 06/09/2016

Implementing service innovations in european hotels

This paper examines the impact of postadoption innovation implementation strategies on five distinct performance outcomes. Using a sample of 85 hotels in Europe, the study explores which implementation strategies are most strongly linked to specific innovation outcomes and competitive performance. The results reveal that employee enabling implementation strategies have a positive…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 29/08/2016

Learning revolution not evolution: : digital natives want more!

As learners’ access to knowledge has changed, so have their expectations of what and how they expect to learn in hospitality and tourism degree programs. This paper explores experiences of digital natives in a flipped classroom environment supported by open source technology (MOOCS, Moodle & Mahara) and Team Academy methodology. Blended learning is explored and practical…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 17/05/2016

Accounting and financial professions in Swiss public administrations: : what are the profiles and users’ satisfaction when using enterprise resource planning (ERP) systems ?

This study aims to examine the impact of an Integrated Financial System (ERP system) implementation on accountant profiles in Swiss public administrations. ERP systems are widely researched by authors and are described as a form of change driver. Conversely, the types of changes and, more specifically, the consequences on accountants’ profiles are not studied and are therefore the…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 09/05/2016

Stock options: : from backdating to spring loading

In this article I explore the impact of the introduction of the Sarbanes–Oxley Act (SOX) in 2002 and the Securities and Exchange Commission’s implementation of the Act in 2006 on the options granting process. I show that after the in troduct ion of the SOX and its implementation the pract ice of backdating options was subst ituted with the practice of “spring loading” options around…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 26/04/2016

An examination of factors influencing attitude towards tourism in Goa

To strategically utilize resources to minimize the negative impacts of tourism and increasing the social support for tourism development, the present study examined the residents of six talukas of North Goa by using the model developed by Perdue et al. (1990); later extended by Mc Gehee, et al. (2002); and also based on social exchange theory; tried to determine whether personal…

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 07/04/2016

Prospective en santé: : récit d’une première expérience pédagogique à Genève

Soixante-cinq étudiants de la Haute école de gestion de Genève ont participé récemment à un exercice prospectif et se sont efforcés de balayer le champ des futurs possibles du système de santé à l’ère du tout-technologique. Les résultats préliminaires de cette réflexion collaborative tendent à indiquer que les technologies mobiles de santé pourraient permettre de transformer chaque…

Institution partenaire

Haute Ecole de Gestion de Genève

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Français / 15/02/2016

Sleeping with chindogu: : from average creativity to the creative average

Marc Stierand looks at the challenge of developing creative hospitality and restaurant provision. On the one hand it has to be rescued from the tyrrany of survey results and averages; on the other it has to escape the practical but useless bright ideas (known in Japan as chindogu) which occur to all enterprising managers.

Institution partenaire

Haute Ecole de Gestion de Genève

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English / 11/02/2016

Hoteliers im zivilen Ungehorsam

Die Hotellerie sehnt ein Urteil herbei, wonach Portale keine Bestpreisgarantie einfordern dürfen. Bis dahin unterlaufen immer mehr Hoteliers diese Klausel still und leise.

Institution partenaire

Haute Ecole de Gestion de Genève

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Deutsch / 01/02/2016

Méthodes de conduite des directions d’écoles professionnelles: : leadership dans la formation professionnelle

Les enseignants en école professionnelle se montrent plus critiques dans l’évaluation des directions d’écoles que ces dernières lors de leur autoévaluation. Les directions adoptent une conduite principalement fondée sur des objectifs communs, la confiance et la loyauté. Ce style de conduite dépend d’une atmosphère de travail constructive et de l’encouragement du climat scolaire.

Institution partenaire

Haute Ecole de Gestion de Genève

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Français / 01/02/2016

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