The role of physical attractiveness in tennis TV-viewership

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Descrizione

Dietl, Helmut; Özdemir, Anil; Rendall, Andrew (2018). The role of physical attractiveness in tennis TV-viewership. UZH Business Working Paper Series 376, University of Zurich.

Sujets

Gestion d'entreprise > Direction & management

Institution partenaire

Université de Zürich - Faculté des sciences économiques

Langue

English

Data

2019

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