Increasing Entrepreneurial Intention: Effective Entrepreneurship Course Characteristics
Auteur(s)
Susan Müller
Accéder
Descrizione
Ajzen's model of planned behaviour was used to measure the impact of specific entrepreneurship course characteristics on entrepreneurial intention. Course characteristics with a hypothesised positive influence on entrepreneurial intention were identified through literature research and an exploratory study. The hypotheses were tested with a quantitative study which was designed as an ex ante/ex post measurement. Course elements such as business planning activities, role models, student-oriented teaching and feedback processes are efficient components to increase entrepreneurial intention through its antecedents
Institution partenaire
Langue
English
Data
2011
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