infonet-economy

In this article, we present STarmac, a program developed by the Swiss Applied Science University of Canton Vaud (HEIG-VD), part of the University of Applied Science and Arts in Western Switzerland (HES-SO) to support young founders in the development innovative business ideas by providing them with the tools for management of market and technology risk. We present the STarmac program, its components and we outline a framework with some relevant metrics for its assessment and comparison with existing similar initiatives so that we can engage into a continuous improvement methodology and provide better support to our spin-offs teams.