infonet-economy

In order to fulfill the expectations of shareholders, growth has become an in-evitable imperative for most companies. However, growth is always associated with increased complexity. Additional resources, especially human capital re-sources, are necessary to master this added complexity. Companies can satisfy this demand by either recruiting new employees, or by increasing their current personnel's efficiency. However, in times of extreme talent bench shortfall and rapidly increasing burnout statistics, HR departments are facing serious challenges. Firms may not be able to recruit the necessary talent, may dilute the company's culture and identity through intense recruitment within short periods, or may overload their current personnel quantitatively or qualitatively. This chapter outlines how companies can master these challenges through strategies such as: expanding the recruitment population, becoming a desired employer, recruiting very deliberately, prioritizing tasks and services, and, finally, interlinking strategic human resource management and high performance work systems' activities. By applying these strategies, companies can avoid the risks of excessive growth. Instead, they can capitalize on times of growth, establishing sustainable or balanced growth in order to get ahead of their competitors.