Direzione & management

Evolutionarily stable strategies in sports contests

Description: 

Most articles on sports economics presume the well-known Nash equilibrium concept. In this article, however, we apply evolutionary game theory in a sports-contest model. If clubs follow evolutionarily stable strategies (ESS), then ESS generate greater investments and smaller profits than predicted by Nash’s strategies, independent of whether a club is win-maximizing or profit-maximizing. Overdissipation of the rent is possible for Nash strategies and for ESS.

Niklas Luhmann and Organization Studies

Why do corporate actors engage in pro-social behavior? A Bourdieusian perspective on corporate social responsibility

Description: 

Drawing on Pierre Bourdieu’s theory of social practice this paper develops a novel approach to the study of CSR. According to this approach, pro-social activities are conceptualized as social practices that are employed by individual managers in their personal struggles for social power. Whether such practices are enacted or not depends on the (1) particular features of the social field in which the managers are embedded, (2) the individual managers’ socially shaped dispositions and (3) their respective stock of different forms of capital. By combing these three concepts the Bourdieusian approach provides a particularly fruitful theoretical lens on CSR phenomena, not least as this allows reconciling seemingly competing conceptualizations in the existing CSR literature such as economic vs. non-economic motivation as drivers of CSR activity, micro- vs. macro-level explanations and voluntaristic vs. deterministic views of managers’ behaviors.

Extremism drives out moderation

Description: 

This article examines the impact of the distribution of preferences on equilib-rium behavior in conflicts modeled as all-pay auctions with identity-dependentexternalities. Centrists and radicals are defined using a willingness-to-pay cri-terion that admits preferences more general than a simple ordering on the line.Extremism, characterized by a higher per capita expenditure by radicals thancentrists, may persist and generate higher aggregate expenditure by radicals,even when they are relatively small in number. Our results demonstrate theimportance of the institutions of conflict in determining the role of extremismand moderation in economic, political, and social environments.

Optimal sampling of paid content

Description: 

This paper analyzes optimal sampling and pricing of paid content for publishers of news websites. Publishers offer free content samples both to disclose journalistic quality to consumers and to generate online advertising revenues. We examine sampling where the publisher sets the number of free sample articles and consumers select the articles of their choice. Consumerslearn from the free samples in a Bayesian fashion and base their subscription decisions on posterior quality expectations. We show thatsampling enhances subscription demand only if consumers have low quality expectations in relation to actual quality. Taking advertising and subscription revenues into account, we find that the publisher should employ either a paid-only or a free content strategy when consumers have high quality expectations. When consumers have low quality expectations, employing a sampling strategy may be optimal for the publisher.

The dynamics of productivity in the Swiss and German university sector: A non-parametric analysis that accounts for heterogeneous production

Description: 

Based on a disaggregate cross-country analysis, we investigate the performance of 10 public Swiss universities and 77 public German universities from 2001-2007. During this period the universities in both countries have faced two major reforms aimed at improving efficiency and productivity in the European higher education sector. We assess the change in productivity and its sources, that is technological change, technical efficiency change and scale effects, obtained by computing the non-parametric Malmquist productivity index by benchmarking the non-science disciplines and the science disciplines of both countries separately against a common frontier. Given the lack of statistical inference of non-parametric productivity analyses, we employ bootstrapping techniques and estimate confidence intervals, allowing us to verify the statistical significance of our results. The results indicate that improvements in technical efficiency were by far the most important driver for productivity growth, followed by gains realised through exploiting economies of scale; thereby technological change partly reduced the increases in productivity. Our findings, however, suggest reform-related differences between the Swiss and the German public university sector. Further, the results point to structural differences across the scientific disciplines, as we found divergent patterns for the development in productivity and its sources in the non-sciences and the sciences.

A framework to build process theories of anticipatory information and communication technology (ICT) standardizing

Description: 

Standards have become critical to information and communication technologies (ICTs) as they become complex and pervasive. We propose a process theory framework to explain anticipatory standardizing outcomes post hoc when the standardizing process is viewed as networks of events. Anticipatory standards define future capabilities for ICT ex ante in contrast to ex post standardizing existing practices or capabilities through de facto standardization in the market. The theoretical framework offers the following: a) a lexicon in the form of the ontology and typology of standardizing events; b) a grammar, or a set of combination rules, for standardizing events to build process representations; c) an analysis and appreciation of contexts in which standardizing unfolds; and d) logic yielding theoretical explanations of standardizing outcomes based on the analysis of process representations. We show how the framework can help analyze standardization data as networks of events as well as explain standardizing outcomes. We illustrate the plausibility of the approach by applying it to wireless standardization to explain standardizing outcomes.

Digital Content Strategies

Description: 

This paper studies content strategies for online publishers of digital information goods. It examines sampling strategies and compares their performance to paid content and free content strategies. A sampling strategy, where some of the content is offered for free and consumers are charged for access to the rest, is known as a "metered model" in the newspaper industry. We analyze optimal decisions concerning the size of the sample and the price of the paid content when sampling serves the dual purpose of disclosing content quality and generating advertising revenue. We show in a reduced-form model how the publisher's optimal ratio of advertising revenue to sales revenue is linked to characteristics of both the content market and the advertising market. We assume that consumers learn about content quality from the free samples in a Bayesian fashion. Surprisingly, we find that it can be optimal for the publisher to generate advertising revenue by offering free samples even when sampling reduces both prior quality expectations and content demand. In addition, we show that it can be optimal for the publisher to refrain from revealing quality through free samples when advertising effectiveness is low and content quality is high.

Legitimacy in institutional theory: Three essays on social judgments in a globalized world

Rankings sind wissenschaftsfeindlich

Description: 

Für die Karriere eines Forschers der BWL zählt nur eines: die Zahl der Aufsätze in einigen Wissenschaftsjournalen. Das führt zwar zu viel Transparenz - aber zu immer weniger Wissenschaft und zu einem stärkeren Elfenbeinturm-Denken. Der wichtige Dialog mit der Praxis bleibt auf der Strecke.

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