infonet-economy

Purpose – As a critical and intimate form of inquiry, ethnography remains close to lived realities and equips scholars with a unique methodological angle on social phenomena. This paper aims to explore the potential gains from an increased use of ethnography in social enterprise studies.

Design/methodology/approach – The authors develop the argument through a set of dualistic...

Integrating relational embeddedness arguments with Penrosean growth theory, we compare the growth of firms run by spousal entrepreneurs with firms run by sibling entrepreneurs. We theorize that trust, identification, and mutual obligations—the three facets of relational embeddedness—are more pronounced in spousal teams than in sibling teams, which provides spousal teams with...

Das Working Capital Management bei Eisenbahnverkehrsunternehmen unterliegt einigen Besonderheiten. Nicht nur weisen die einzelnen Geschäftseinheiten unterschiedliche Geschäftslogiken auf, sondern besitzen auch unterschiedliche Kostentreiber und WCM-spezifische Herausforderungen. Vor diesem Hintergrund analysiert dieser Beitrag das Working Capital Management von 76 europäischen...

Retailers have used celebrity endorsement (CE), an advertising strategy, for several decades to advertise the retailer’s brand or their private labels (PL); however, the emergence of celebrity co-branding (CCOB), a branding strategy, in combination with PL is a relatively new trend worldwide. Evidence from practice indicates that the most successful co-branded premium PL are the ones...