infonet-economy

In this paper, we develop our argument in three steps: Firstly, we elaborate on some theoretical perspectives for industry-specific CSR by referring to cultural business ethics, a theoretical approach which is located between purely business perspectives and purely normative perspectives on CSR. Secondly, we briefly introduce the papers of this special issue, which covers a wide...

The present research project aims to overcome conventional branding theories assuming brand meanings to be under exclusive control by the legal brand owners. Due to the utilization of a practice-theoretical perspective systematic understanding on how and why unintended brand meanings emerge is pursued. The two distinct brand cases Birkenstock and NewBalance are investigated to study...

We examine how the numeracy level of employees influences the quality of their on-the-job decisions. Based on an administrative dataset of a retail bank we relate the performance of loan officers in a standardized math test to the accuracy of their credit assessments of small business borrowers. We find that loan officers with a high level of numeracy are more accurate in assessing...

Der Kunde macht immer mehr selbst. Manche seiner Projekte versanden einfach. Auch erfassen manche Anbieter die vorhandenen Kundenprojekte in ihrem Markt unvollständig. Erst nachträglich erkennen sie einige der verpassten Geschäfte. Es lohnt sich, diese Herausforderungen in Marketing und Vertrieb im B-to-B-Geschäft anzugehen. Oft ist es ergiebiger, sich darum zu kümmern, dass...

Not since the London Summit of in April 2009 has protectionism had such a high profile in the run-up to a G20 Leader’s Summit. President Trump’s America First policies have drawn sharp criticism from leaders of other G20 governments. Accusations and counter-accusations of unfair trading practices have become a regular occurrence. So as to shed light on competing claims, this Global...

We examine in this paper the effects of corporate social responsibility (CSR) disclosure and CSR performance on firm value for S&P 500 firms from 2011 to 2014. We find that CSR disclosure is positively associated with firm value and that the effect of CSR disclosure on firm value is larger than the effect of CSR performance. On average, the overall firm value increase for one...

Sowohl in der EU als auch in der Schweiz erfährt das Datenschutzrecht grundlegende Veränderungen. In der EU gilt die neue Datenschutz-Grundverordnung ab dem 25. Mai 2018, in der Schweiz wird es noch etwas länger dauern. Nach einem Überblick über die wichtigsten Neuerungen liegt der Fokus dieses Referats auf dem "Recht auf Datenübertragbarkeit". Nach der Datenschutz-...