The Chief Strategy Officer in the European Firm: Professionalising Strategy in Times of Uncertainty

Auteur(s)

Markus Menz

Accéder

Beschreibung

The chief strategy officer (CSO) position has recently been gaining prominence in European firms. However, little is known about this new executive role. In this article,
the authors report some of their findings from a major research program that involved two surveys of CSOs and give a portrayal of the CSO's role in continental European
firms. The article further highlights how CSOs deal with the current uncertainty and how they professionalise their firm's strategy activities.

Langue

English

Datum

2013

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